An innovative approach for FWPA’s new media campaign with Planet Ark’s Make It Wood

FWPA are making valuable advertising material available to industry members to use in their own company and marketing communications. Following the success of the long-running Wood. Naturally Better.™ television advertisement, co-branded with Planet Ark’s Make It Wood program, FWPA is using similar elements and an expanded message in an innovative new mixed media campaign.

Media Release:
WS_MR_Research_-_Industry_FINAL_270616.pdf