With still another one and a half months to go, The Ultimate Renewable™ consumer campaign by Forest and Wood Product Australia (FWPA) has reached millions of people across Australia since it launched on 1st July.
Advertisements featuring host of Grand Designs Australia, Peter Maddison, and content explaining the renewable attributes and environmental advantages of responsibly sourced wood, have featured across a range of channels. The campaign spans traditional mediums such as television and billboards to online, social media and some print such as the Qantas Magazine.
Media Release:
mr_FWPA_Mid-CampaignResults_23Aug.pdf
