• News

An innovative approach for FWPA’s new media campaign with Planet Ark’s Make It Wood

FWPA are making valuable advertising material available to industry members to use in their own company and marketing communications. Following the success of the long-running Wood. Naturally Better.™ television advertisement, co-branded with Planet Ark’s Make It Wood program, FWPA is using similar elements and an expanded message in an innovative new mixed media campaign.

Media Release:
WS_MR_Research_-_Industry_FINAL_270616.pdf

Posted Date: June 27, 2016

Related Resources

TUR Campaign Update (1)
  • TUR
  • News

At the halfway point, FWPA’s FY26 The Ultimate Renewable™ consumer ca…

Workforce gender survey
  • FWPA
  • News
  • Report

For the sixth consecutive year, companies in the forest grower and tim…

Framing material use in residential construction
  • FWPA
  • Report

The HIA Framing Material Use Report offers a high-level snapshot of th…