Forest and Wood Products Australia (FWPA) hosted a launch event in Melbourne last night, unveiling a new brand to the industry ahead of a consumer advertising campaign next month.
The Ultimate Renewable™ will promote the sustainability and environmental advantages of Australia’s forest and wood products industry, with the goal of reframing forestry in the eyes of the public.
Media Release:
mr_FWPA_TheUltimateRenewable_Launch_5Jun.pdf