Webinar held Wednesday 30th September, 2015. Presented by, Howard Parry-Husbands, Pollinate.
Design life and durability are becoming increasingly important in the building industry in the context of cost, ongoing maintenance, OH&S and sustainability. This FWPA funded research was performed to better understand the expectations of both consumers and building specifiers for timber design life and durability compared to other materials.
Understanding the decision trade-offs between price, warranty and maintenance when selecting materials is also considered. Along with the triggers and barriers to unlock opportunities for wood as a building material.
Presenter:
Howard’s professional career has been focused on brands and advertising in the UK, New Zealand and Australia. Howard is an experienced and dedicated researcher with skills in advanced quantitative analytics, focus groups, co-creation sessions and workshops. His skills and passion for sustainability has earned him a position on the Board of Planet Ark.
